Creative Director

About

Hello.

Theo Bonham Carter.
Creative Director & Founder.

I’m a multi-disciplinary, full-service creative with experience right across the software stack. I’ve defined strategies, shaped projects, crafted interfaces, shipped code, written copy, and managed teams. Based in London.

I fill my free time with animals, places, and people.

 

Work.

 

Right now I work at Celonis, building Knowledge and Ai tools to help organisations operate more sustainably and efficiently 🚀

2023 → Now

Principal Product Designer, Celonis

 
 

Before that I conceived and built Dropdeck, a design tool which uses AI to magically transform plain text into beautifully designed slides, social media, posters, ebooks, and more. The product was acquired by SamCart and is now known as Typeset ✨

2020 → 2022

Founder, Dropdeck

 
 

I managed a design team at Lucidworks, where we built tools for working with search, data and Ai. My vision of Assistive Enterprise Search put the company into Gartner’s “Leaders” quadrant for the first time 🥰

2017 → 2019

senior creative director, Lucidworks

 
 

With best practice UX baked in, Twigkit’s UI components let people rapidly build beautiful, data-driven search applications. A startup of 4 engineers when I joined, I pioneered UX and design across the business, until acquisition 🤝

 

2014 → 2017

creative director, Twigkit

 
 

At Northplains I designed global marketing systems for thousands of Shell, Nokia, and Diageo employees. A promotional campaign I put together for the business went viral, reaching 300K people in 6 weeks 🥳

2010 → 2014

creative director, VYRE / Northplains

 

I help driven teams solve hard problems.

 

I’m a thinker and doer who has worked alongside early-stage startups, Fortune 500s and Decacorns to address some of the most challenging problems facing us today; across Medtech, Entertainment, Fintech, Technology, Travel, FMCG, Government, and others.

I don’t have a fancy diagram to explain my design process. But it’s a mixture of curiosity, conversation, collaboration, and care.

Case studies available on request.

 

Clients.

Image showing selected clients of Theo Bonham Carter; Google, Virgin, Emirates, American Airlines, Nokia, HP, Sony Playstation, HSBC, FT, PWC, Guinness, ITV, Abbvie, Diageo, Amgen, Shell, US Army, BBC, TFL, Saatchi and Saatchi, Futurebrand, Vodafone.
 

Oh, stop it.

 
 

Your Gartner demo was one of the most impressive things I have ever seen. According to Gartner we not only placed at the top of our group, but we made one of the largest jumps they'd ever seen any vendor make across all Magic Quadrants.”

💬 Chief Executive Officer, Lucidworks

 
 

He’s a deep thinker, outstanding visionary and highly organized, methodical planner. Theo’s ego-free approach to getting the work done right means he works through projects with grace and tact.”

💬 Chief Marketing Officer, Northplains

 
 

Theo is unique. In my career I’ve never worked with anyone better at describing value, problems or solutions in words. Better at communicating these visually. Never known anyone better at seeing complex processes through the eyes of novice users. Better at making complex systems feel modern and beautiful.”

💬 Chief Product Officer, Lucidworks

 
 

Theo is an outstanding creative talent with a great eye for design, information architecture and user experience. His charming, humble personality and sense of humour make him an absolute joy to work with.

💬 Chief Technology Officer, VYRE

 

Awards.

Gartner Magic Quadrant, Leader

🏆 Enterprise Search, 2018

CIO 100 Winner (x5 Categories!)

🏆 Amgen, 2017

Best of Show Finalist, Bio-IT World

🏆 Amgen, 2017

Website of the Day, Awwwards

🏆 Vyre.com, 2015

Under Consideration / BrandNew

🏆 The Brand Quiz, 2014

Yahoo! Best of the Web Awards

🏆 Animal Reviews, 2012

Best of Online, The Guardian

🏆 Animal Reviews, 2011

British Computer Society Award

🏆 Diageo SmartBrand, 2009

 
 
A photo of Theo Bonham Carter.
 

Thanks for visiting.

I’m not looking for new opportunities just at the moment, but you can reach me by email or over on LinkedIn, if that's more your thing.

Ok, see you!